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Internet Marketing Glossary

 
 

American Marketing Association

A not-for-profit organization set up to provide marketing professionals with information, products and services required to succeed in their jobs, careers or businesses.
 
Marketers can use the site and its associated services to find new job opportunities, develop new skill sets and utilize profit-enhancing tools for business.
 
The AMA also tracks and reports trends in the marketing field.
 
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