The act of publishing a book or other literary work without the financial and editorial assistance of a commercial publishing house. A self-publisher typically writes, produces, publishes and promotes his or her own book through non-traditional means and channels.
 
Self-published books are not usually sold in bookstores, but instead are sold through direct marketing venues such as direct mail, classified and space advertising in niche publications (newspapers, magazines, etc.) and more recently, through the Internet. The convergence of e-books and self-publishing has created a whole new field of financial opportunity in Internet marketing.
 
Tip: Self-publishing is one of the most lucrative businesses on the Internet. It can provide the average person (yes, everyone has an e-book inside them waiting to be published!) with an unparalleled financial opportunity. The beauty is that just about anyone can model the success of those who are reeling in big bucks with e-books.
 
The secrets to making a lot of money with short, self-published e-books:

• Select a topic that you either have great interest in or with which you have experience.
• Select a topic revolving around basic human needs & desires: wealth, affluence, vanity, health, sports, leisure, weight-loss, longevity etc. Products serving these needs are time-tested winners.
• Unless you’re a professional writer, don’t try to write more than 100 pages. You could get stuck in a project you never finish.
• Get professional assistance: many freelance writers will take your notes and outlines and “create” an e-book for you at moderate expense.
• Produce and promote e-books with pay-for-placement search engines and strategies and techniques.

One of the most successful marketers of self-published books is direct marketing Guru Marlon Sanders. He’s got the whole self-publishing thing down to a science.
 
If you’d like to explore the huge financial opportunity associated with e-book publishing and marketing, Marlon Sanders can have you up and running with your own e-book quickly and easily. Click the link below to learn more...