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Seth Godin
The founder and CEO of Yoyodyne, a powerhouse interactive direct marketing company that was subsequently bought in 1998 by Yahoo!. At Yahoo, Seth Godin was Vice President of Direct Marketing where he helped meld direct marketing, permission marketing and web promotion savvy into Yahoo's online marketing services platform. Godin left Yahoo in early 2000 to pursue other opportunities but he continues to be a consultant to the portal giant.
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